Name: Brand Talks 2026
Start: 2026-11-10T09:00:00+02:00
Location: JOY Station Sofia

Human Creativity. Artificial Intelligence. Unlimited Possibilities.

Brand Talks 2026 brings together marketing leaders, entrepreneurs, communication experts and technology visionaries for two days focused on brand evolution and the practical application of new technology in marketing.

The focus is where human creativity, artificial intelligence, sustainable marketing principles and real business results meet.

What you will discover

AI & personalisationHow AI is changing customer experience and audience communication.

Generative AI & contentNew approaches to visual and written content without losing brand identity.

TikTok & new channelsHow the rules of attention, engagement and sales are changing.

MarTech & media efficiencyBetter use of technology, data and media for measurable results.

Predictive AIPredicting customer behaviour and needs through data and models.

Brand safety & AI ethicsTrust, deepfake risks, copyright and responsible use of generative AI.

AI agentsAutomating and optimising marketing processes and campaigns.

Spatial computingBrand experiences through AR, VR and new interactive formats.

Why Brand Talks

NetworkingMeet marketing professionals, entrepreneurs, visionaries and business leaders.

PracticePanels, practical cases and ideas that can be applied in real business contexts.

InspirationNew perspectives on brand, creativity, technology and leadership.

Announced speakers

Meet an international community of marketing and technology leaders.

Brand evolution

The forum explores how established marketing principles meet next-generation technology — from AI and new media formats to creativity, talent strategies and efficiency.

Brand Talks 2026 takes place on 10–11 November 2026 at JOY Station, Sofia.